How to build an email list for affiliate marketing

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There are a lot of misconceptions about email marketing, especially when it comes to affiliate marketing. People think that using an email list is spammy or just a trick to make more money.

Building an email list is one of the best things you can do as an affiliate marketer. List building is so important because it allows you to build a relationship with your subscribers and customers. Instead of sending a mass of emails one day, then never being heard from again, you can send out relevant emails to your subscribers on a schedule. This allows people to slowly get to know you, allowing them to trust you and purchase from you when they are ready.

It doesn’t matter if you are new to the game or have been around for years, building a huge email list and converting them into sales is essential.

Why do you need an email list?

One of the most important aspects of affiliate marketing is building an email list, and it’s something that many people don’t think about. But it’s super important!

Email lists are an easy way to keep in touch with customers who have already bought from you and want to hear more about your products. They’re a great way to build relationships with your customers—and if you’re selling something that requires a relationship, like makeup or clothing, then having an email list can really benefit you.

So why should you build an email list? Well, let’s talk about the benefits:

First of all, it helps you keep track of your customers’ interests over time — you can start sending them emails about new products and deals whenever they come up.

You can target specific customers. When you build an email list, you’ll have access to customer information like their name and email address. This means that if you send them a message with a special offer or promotion, they know it’s coming from YOU. This gives them a sense of trust that makes them more likely to buy from you than from someone else.

Emails are one of the most personal ways you can reach out to potential customers without being too intrusive.

It’s easier to connect with customers on social media. If you’re looking for new customers, one of the best ways to reach out to new people is through social media! But sometimes people don’t respond well when they see random posts from strangers in their feed—especially if those posts are trying to sell something! That’s why building an email list is so important: it helps you connect with potential customers without being too pushy about making sales right away.

And most importantly, emails are a great way to get repeat sales! If someone buys from you once, they’re much more likely to buy again if they know that they’ll hear from you again soon.

How to start building your email list

So now, you want to get started on building an email list for your affiliate marketing business?


Email is still a great way to reach people and build your brand, especially if you’re just starting out.

It’s easy to get started, but it’s also easy to make mistakes that will hurt your business. That’s why I put together this list of tips for building an email list for affiliate marketing.

  1. Add value before promoting affiliate products

The first step to building an email list is to add value. The world has changed and people have gotten a lot smarter, you need to give people a reason to subscribe. If you start by promoting affiliate products, you’ll likely be ignored or even blocked by your readers. Instead, start by sharing content that helps people solve their problems.

Your job is to convince them that subscribing will help them achieve their goals. Give them something valuable in exchange for their email address — something like access to exclusive content or discounts on products.

  1. Create an opt-in page

An opt-in page is a webpage that asks visitors for their email address in exchange for something of value like a free e-book. When they enter their email address on the form, they become part of your list. Then all you have to do is send them emails with amazing content and offers — and watch them buy.

The best way to create an opt-in page is to make sure it’s short and sweet — make it easy for them to sign up!

  1. Set up the right email autoresponder service

An auto-responder is a system that automatically sends out emails based on when people sign up for your list. You can set it up so that when someone signs up, they receive their first email immediately. Or you can wait until a certain date and time before sending them their first email.

There are many options out there, but we highly recommend Sendinblue from our heart. It’s intuitive and easy to use, which means it’s perfect for beginners!

  1. Create content that grabs your readers’ attention

You want to create content that will get people interested in what you’re offering, but also make them feel like they should sign up for your newsletter in order to stay updated on new products or promotions. If someone doesn’t feel like they’re missing out by not being on the newsletter list, they won’t sign up! Make sure that all of your posts have strong calls to action so that readers know exactly what they’ll be missing if they don’t sign up.

  1. Test and monitor your results

You want to make sure that the emails you send are reaching the right people and getting opened by those people. Test different subject lines, different times of day, different lengths of emails, etc., until you find what works best for you.

How To Write Emails That Get More Signups And Sales

The emails you send out can make or break your success as an affiliate marketer. Whether you’re working with a list of subscribers or sending out one-off emails, you want to make sure that every email you send hits the mark.

Here are a few tips for writing emails that get more signups and sales:

Know Your Audience

The first step in writing an email that gets results is knowing your audience. Take some time to think about the people who will be receiving your emails — what do they need from you? What do they want from you? What kind of tone do they respond best to? Do they like short, sweet messages or longer ones?

Use Subject Lines That Are Clear and Concise

Make sure your subject line is clear about what your email will contain (without being too long). This will help ensure that people actually read it!

Be Specific

Once you’ve figured out who your target audience is and what they’re looking for in an email, it’s time to write! The best way to make sure your message hits home is by being specific about what you offer and how it benefits them. Use words that resonate with them — use their terminology if possible — and focus on giving them exactly what they need.

Use The Right Tone

Your tone should be friendly and engaging—not overly formal or stiff. It should feel like a conversation between two friends—you’re just asking questions that help your reader understand the situation at hand so they can make an informed decision about whether or not they want to sign up for your offer.

Taking care of your email list subscribers will make them more likely to buy from you later on

If you want to get the most out of your list for affiliate marketing, you can begin sending them content that is relevant, timely, and useful. If a subscriber is interested in what you have sent them so far—and continues to open the emails—they would be more likely to purchase from you when the time comes that they are ready.

Relevant: The content of your email should be related to the reason why people signed up for it in the first place. If you have a health and fitness list, then sending emails about gardening would not be very effective.

Timeliness: The content of your email should be timely. Instead of sending out the same old, stale content, you should keep it fresh and current with what is going on in the world right now. If people have signed up to get emails about gardening, then sending an email about a new strain of tomato would probably not be very effective.

Usefulness: The content of your email should be useful. It should help them solve a problem or answer a question that they have about their business. If you send them an email about a product or service that is not very useful, they will not be very motivated to buy it.

Email marketing is a good way to make money but it does take some time and effort

Email marketing is a good way to make money, but it does take time. It takes time to build your email list, write the emails, promote your list, and brand yourself as someone who knows what they’re talking about. It also takes time to build trust with your audience and establish relationships with them so they actually open and read your emails.

However, if you put the effort into building an email list for affiliate marketing, it can pay off big time. If you’re just getting started with making money as an affiliate marketer, check out this page to learn how to build your first email list.


You can use email lists to build relationships with customers, gain their trust and make them more likely to buy from you later on.

The key takeaway is that email marketing can be very beneficial for affiliate marketers. It will take time and effort, but the payoff is worth it!

The fact there’s such a large cross-section of businesses using email marketing is one of the biggest signs as to why it’s so powerful. It’s definitely worth considering, and with the right strategy, it shouldn’t be difficult to get some results.

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